The Project

A promotional video for Uiltje’s brand new Witbier called Uiltje Wit, once again using Gerben Valkema’s brilliant illustrations. The storyboard for this animation came about by combining the original Uiltje Wit illustrations with the illustration of the owls hanging at the bar, pictured below. The video got delivered in 2 different sizes suitable for an Instagram post and an Instagram story.

I also got to design the sample beer can label for Uiltje Wit (pictured below), plus several other promotional assets for print and web, all using Gerben’s work.